App Marketing Strategies

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GraciousWolf_PE Aspiring developer Posts: 372 Reg: Feb 15, 2012 Montreal 10,720	confirm \| cancel 10/18/13 01:06 AM (12 years ago) App Marketing Strategies Simply put, how do you go about marketing your app and drive sales & revenue! Just curious to see what other people are trying at the moment and hope to maybe implement some of that in my marketing strategy. :) With a limited budget, I use a lot of social media, some app promotions, and simple but effective press releases to create links. Any other suggestions? :) Thanks for sharing! -Nicholas Title Comments Simply put, how do you go about marketing your app and drive sales & revenue! Just curious to see what other people are trying at the moment and hope to maybe implement some of that in my marketing strategy. :) With a limited budget, I use a lot of social media, some app promotions, and simple but effective press releases to create links. Any other suggestions? :) Thanks for sharing! -Nicholas

Dusko Veteran developer Posts: 998 Reg: Oct 13, 2012 Beograd 22,680	10/18/13 02:58 AM (12 years ago) I may be guilty on not doing all that I preach, but here are some of my thoughts on the matter. The article was originally written with another Buzztouch member in mind, but I hope it is still useful to you. http://duskosavic.com/blog/marketing/what-your-site-can-do-to-promote-your-apps-business/ Comments I may be guilty on not doing all that I preach, but here are some of my thoughts on the matter. The article was originally written with another Buzztouch member in mind, but I hope it is still useful to you. http://duskosavic.com/blog/marketing/what-your-site-can-do-to-promote-your-apps-business/

tb buzztouch Evangelist Posts: 2050 Reg: Nov 03, 2011 Oxford 32,300	10/18/13 10:20 AM (12 years ago) The best way to drive more traffic to your app is to get some press coverage. I contacted the guys at AppAdvice to see whether they wanted to review my app. This was over a year ago. They decided to review my app and publish a review. I had a spike of downloads during that week, and no other time have I managed to get near the downloads I got in the one week when it got reviewed. http://appadvice.com/reviews Comments The best way to drive more traffic to your app is to get some press coverage. I contacted the guys at AppAdvice to see whether they wanted to review my app. This was over a year ago. They decided to review my app and publish a review. I had a spike of downloads during that week, and no other time have I managed to get near the downloads I got in the one week when it got reviewed. http://appadvice.com/reviews

GraciousWolf_PE Aspiring developer Posts: 372 Reg: Feb 15, 2012 Montreal 10,720	10/18/13 12:08 PM (12 years ago) Sweet! Thanks for the tips, guys, very helpful! -Nicholas Comments Sweet! Thanks for the tips, guys, very helpful! -Nicholas

AppOne buzztouch Evangelist Posts: 348 Reg: Apr 03, 2012 London 13,980	10/18/13 04:19 PM (12 years ago) Get Featured By Apple Comments Get Featured By Apple

RFConcierge Lost but trying Posts: 142 Reg: May 08, 2012 San Diego, ca 7,520	10/19/13 12:09 AM (12 years ago) A lot depends on the kind of app. I've made some local apps so I contact local businesses with good facebook followings and cross-promote buy putting up splash screen ads and embedded links. With some momentum you can start charging for ad space on your app. I'm a big fan of direct promotion and/or sponsored local apps instead of third-party ad servers. Ryan Comments A lot depends on the kind of app. I've made some local apps so I contact local businesses with good facebook followings and cross-promote buy putting up splash screen ads and embedded links. With some momentum you can start charging for ad space on your app. I'm a big fan of direct promotion and/or sponsored local apps instead of third-party ad servers. Ryan

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